Antoni Belik

Crafted a comprehensive benchmark of AI solutions in media, delivering strategic insights that informed product development and identified emerging market trends.

Co-designed the interaction (IxD) and visual design for the Onet.pl AI Chat section, increasing user Total Time Spent by 13%.

Developed a scalable AI component library, streamlining the rapid expansion of AI features and ensuring consistency across multiple media platforms.

Partnered closely with engineering teams during implementation, conducting rigorous Design QA to ensure pixel-perfect execution and technical feasibility of new features.

Redesigned the 'Text to Speech' player UI, significantly improving feature visibility and driving a 253% increase in desktop conversion rates.

Optimized mobile floating AI button behavior by implementing scroll-based triggers, reducing intrusiveness and enhancing overall user experience.

Led a successful 2-day design sprint with a multi-disciplinary team, defining an MVP and translating key insights into a validated product concept.

Designed comprehensive end-to-end user flows, high-fidelity wireframes, and interactive prototypes in Figma, consistently adhering to a Material UI-based design system.

Conducted 6 targeted usability tests with target users, gathering actionable feedback that informed rapid design refinement and iteration.